Growth Marketing Specialist

• Develop and execute growth marketing strategies to increase customer acquisition, engagement, and retention.
• Design, implement, and optimize digital marketing campaigns across various channels, including social media, email, SEO, SEM, and paid advertising.
• Analyze customer behavior and market trends to identify opportunities for growth.
• Collaborate with the operations and sales teams to create promotions and loyalty programs that drive repeat business.
• Manage and optimize the company’s online presence, including website and app performance.
• Monitor and analyze campaign performance, providing actionable insights to improve ROI and KPIs.
• Conduct A/B testing and experiments to identify effective strategies for customer acquisition and retention.
• Develop partnerships with local businesses and organizations to expand brand reach.
• Utilize CRM tools to track customer interactions and drive personalized marketing efforts.
• Stay updated on industry trends and emerging technologies to ensure the business remains competitive.

• Proven experience in growth marketing, preferably within the automotive, retail, or service industries.
• Strong understanding of digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, analytics tools).
• Analytical mindset with expertise in data analysis and performance tracking.
• Creative problem-solving skills with a focus on results.
• Excellent written and verbal communication skills.
• Familiarity with CRM software and customer lifecycle management.
• Ability to multitask and manage multiple projects in a fast-paced environment.

Preferred:

• Experience in the car wash or automotive services industry.
• Knowledge of local marketing strategies and community engagement.
• Bachelor’s degree in marketing, business, or a related field.